Hello Kape Drinkers, how are you all? Seen a lot of coffee news online lately? No? Well I’m here to dole out some of the intriguing ones I’ve seen come upon this week (or today, it was a busy week).
Things you can now do with your smartphone: Book a ride; Order Food; Borrow a coffee cup – wait, what?
- Muuse is an app that allows consumers to borrow their reusable cups, available inside the shop, when ordering their coffee
- Each cup has a QR code that consumers scan with their phones (using the app).
- The cups need to be returned within 5 days. If users lose the cup, the user will be charged an amount via the credit card information they used to register in the app.
- The app is part of the NextGen Cup Challenge, a competition aimed to reduce single-use packaging waste. This challenge is backed by Starbucks and McDonald’s, among others.
- It is currently being tested in select shops in San Francisco, none of which is a Starbucks.
- It has some cons, but I’m actually excited for this app.
Paying upfront to enjoy what you love to your hearts content? Movies, TV shows, Music, and now Coffee?
- Panera just launched a coffee subscription program in within its loyalty program.
- Panera is a big brand in the US, more commonly called Panera Bread, a brand Starbucks actually views as a direct rival.
- Customers get one refillable cup every two hours, all for $8.99 per month.
- Panera did this because they saw a rise in fast-food breakfast visits in the last five years as more people are now eating breakfast on the go.
- It’s still a sustainable model for them since subscribers in test markets visited Panera every other day, most of whom also bought food which is not part of the subscription – yet.
- Lord knows how Panera, technically a second waver, treats its coffee but at least it’s a step for getting people away from instant coffee.
That coffee you drink every morning, that “expensive” cup of coffee? Yeah, it can apparently reduce the risk of some Cancers.
- The International Agency for Research on Cancer (IARC) has noted that coffee may reduce the risk of certain cancers in its World Cancer Report 2020
- The IARC actually claimed that coffee may actually cause certain types of cancers, so the 2020 reports is a major positive for the coffee industry.
- This just adds to many health benefits of drinking coffee.
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